HSBC
Global Websites
Streamlining the web experience for a large global brand
Research & Strategy
Global Sitemap & User Journeys
Wireframes
Documentation
Market Localisation
About
HSBC websites across the world lacked consistency in terms of branding and site architecture. New pages were typically created ad-hoc with no regard to how it fit within the wider user journey or HSBC design standards.
Task
Design and deliver a set of global journeys and page templates to be adapted by HSBC markets around the world.
Make it
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.